Friday, September 28, 2007

Mike's Famous Sidewalk Sale






SEPTEMBER 27, 2007
by The Chief

September 8th found friends and customers of Mike’s Famous Harley Davidson in Smyrna DE stopping by to take part in their first Sidewalk Sales event.

The RoadLoK gang was there to witness first hand, a truly remarkable Harley Dealership doing what it does best and setting the standard.

Upon arriving at Mike’s, after a wrong turn and spending an additional twelve dollars in unwarranted tolls, we were welcomed with open arms by Mike’s staff. Parking in front of the huge glass façade of modern architecture which boldly sports “Mike’s Famous” above the main entrance, six new '08 model year Harleys came rolling out the doors, to be displayed in our traveling RoadLoK concession.

Adam, Brink and I went right to work installing our new RoadLoK Defender on each of the new bikes. This was a pre-arranged agreement between the dealership and us. You see, Mike’s Famous is staffed with some of the best guys and gals in the business. Bikers who know Harley Davidson. Bikers who know a great product when they see it. Bikers who know that their bikes are too precious, too expensive and too personal to them, to let some thug lurking through an unlit parking lot, take their prized possession from them.

To say that this event was successful or worth our while, would truly be an understatement. This event was beyond any preconceived imaginings. In fact, before we were able to hook up each new 08 with a Defender, there was a lineup of customers, money in hand, requesting that their bike be next in line for a RoadLoK. Several of Mike’s staff purchased RoadLoK Snipers for their own bikes, again acknowledging their support of our product and their commitment to keeping their bikes just that, theirs.

At days end, being well-fed (thanks Roadie!), the RoadLoK crew headed back to New York to prepare for our next event.

Editor's Note: This event was the first of our new “Meet the Dealer” road trips. RoadLoK Security will be on the road visiting Harley Dealerships and partaking in Dealership events up and down the East Coast throughout the fall.

-The Chief

Thursday, September 27, 2007

RoadLoK Takes Delmarva



SEPTEMBER 26, 2007
by The Chief

What can you say about a bike event that hasn’t been said so many times before? We could talk about just how ideal the weather was, or about the location of the event that was more than vendor friendly. Hell, I could talk all day just about the scenic view heading into Ocean City along Route 90. Couple that with the myriad of classy eateries and biker bars and I believe you have the makings of one great motorcycle event.

The 7th annual Delmarva Bike Week was held this year from September 13th through the 16th in Ocean City Maryland. RoadLoK Security was one of the many vendors taking part in this well organized event. Upon arrival at Ocean Downs, and making a visual on the giant Gecko, we pulled into what would become our home for the next 4 days, alongside the gang from GEICO.

RoadLoK Security and GEICO will often times be found together at motorcycle events because quite simply, we work well together. O.K, there’s actually a little more to it than that. You see, GEICO endorses RoadLoK motorcycle locking systems, and offers discounts to riders sporting a RoadLoK on their scoots. Above and beyond all that, is the fact that well, we are just good guys with a common interest. That interest being motorcycles and security - the two go together nicely.

RoadLoK was well received at Delmarva. Promoting our new RoadLoK Defender was fun, entertaining for both us and the prospective buyer, and as with all motorcycle events that we attend, very educational for all whom we came in contact with. Quite simply stated, once discovered by an unsuspecting biker, the RoadLoK motorcycle locking system becomes one of those accessories that a biker just can’t seem to live without.

Delmarva Bike Week was a very positive experience for the RoadLoK Crew and we all are looking forward to next years event.

-The Chief

See pics from this event at: www.roadlok.com/news/delmarva.htm